The EMV, Post Count, and Population Share of micro-influencers for a single brand, along with 5-15 top-ranking individual micro-influencers, over a time frame of up to 1 year. Useful for measuring a brand’s standing among this highly productive influencer tier, which accounts for a majority of the overall beauty community.
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“Working with Tribe Dynamics over the past 5+ years has been a true partnership in every sense of the word. The sophistication in their data is unmatched in the industry, and the level of insight in their analysis has become indispensable for any marketer in the beauty space today. They’re truly best-in-class.”
MEHDI MEHDI, CHIEF DIGITAL OFFICER, RARE BEAUTY
"Tribe Dynamics' influencer marketing platform provides a holistic view of our ambassadors as well as hard data that proves their importance to company leadership."
JOY FINDEISEN, BRAND RELATIONS AND DIGITAL PR MANAGER, BENEFIT
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